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EV SSL Certificates

A new level of identity trust via SSL


Be SAFE – know who you are dealing with online
Understand what to look for when shopping online
or submitting personal information

  How do you know who you can trust on the Internet?

Is this site really the site you think it is?

Is this site a real business?

These are questions we face on a daily basis and not just when shopping online but also when logging into our banking web sites, or just simply submitting personal information. To help empower consumers to answer these questions and with a view of providing a new level of trust on the Internet, a number of Certification Authorities and Browser Vendors came together and formed the CAB Forum. The CAB Forum formulated the Extended Validation guidelines - a stringent and universal means of vetting companies. Once vetted under these new guidelines a company may be issued with an Extended Validation (EV) SSL Certificate.

EV SSL is now available and already being widely used via the first round of high security browsers to support the new SSL standard. Because browsers identify EV SSL certifiactes as being different, as well as displaying the padlock they also activate new browser interface improvements. For example, IE7 turns the address bar green and shows the name of the company behind the web site on the bar itself. It can do this because IE7 knows that an EV SSL Certificate has undergone more rigourous vetting than a standard SSL Certificate (which just activates the padlock).

What to look for when trusting a web site...
1) The New Green Address Bar in IE7 Look for the “green address bar” and SSL padlock – when the IE7 address bar goes green this means that the site is secured by SSL and the company behind the site has been authenticated.
EV SSL IE 7 Address Bar with SSL
 
2) The Standard SSL Padlock in all browsers Look for the SSL padlock - this tells you that any information submitted to the web site will be encrypted and secured by SSL when transmitted over the Internet. As the site is using a non-EV SSL Certificate it does not carry the same level of authentication as EV SSL so the address bar remains white, and does not turn green.
Standard SSL Address Bar



As a consumer you should be looking out for the Green Bar on both sites you know, and sites that you do not know. If you know the site already, such as your bank, and the address bar turns green and displays your banks name, you know you are on the real site belonging to the bank. If you come across a site you do not already know and the address bar turns green, you know that the site belongs to a legitimate company.

To help explain EV SSL in more detail, GlobalSign has issued a FREE consumer guide. Download the guide today to understand how EV SSL:

   SSL arrow FREE Consumer Guide to EV SSL
   SSL arrow Latest EV SSL News

Remember! For the highest assurances of who a web site really is, look for the Green Address Bar.

EV SSL Resources
EV SSL Certificate Product Page
Frequently Asked Questions
Compare EV SSL Providers
EV SSL Product Datasheet
Consumer Guide to EV SSL
Latest EV SSL News
Microsoft White Paper - Business Value of EV SSL Certificates
Jan 2008 Survey of brands adopting EV SSL Certificates
demo See EV SSL in Action

 

 
   
 
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